
Knowledge base
May 10, 2025
📬 Why your mail will soon end up in spam
Imagine this: you send a quote, a customer request or a newsletter … but it never arrives.
Starting May 6, Microsoft implemented stricter rules for sending emails. The result? More and more legitimate messages are ending up in spam. Or not arriving at all. 📉
Recognizable situations among SMEs
Do you use your own domain name to send mail from your:
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CRM system
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Website
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Newsletter tool
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Or on behalf of colleagues?
Then chances are your emails will soon be invisible … unless your domain is properly set up and monitored. If not:
❌ Does your mail arrive in spam
❌ Or not at all
❌ Quotes disappear without response
❌ Customers don’t see your support emails
❌ Confidence drops – without you noticing it
And the latter is exactly what hurts entrepreneurs the most.
What SMEs themselves say
We did a small poll of our followers with the question¹:
“What would be the biggest pain if your mail didn’t arrive?”
The results:
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📉 Lost confidence – 36%
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📪 No response from customer – 27%
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🤷 No idea (but worrying now) – 27%
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📃 Quote ignored – 9%
Losing customers’ trust – without having done anything wrong – that’s what keeps entrepreneurs awake.
What can you do?
At ALTA-ICT we make sure your email domain:
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✅ Set up correctly (think SPF, DKIM, DMARC)
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✅ Actively being monitored
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✅ Complies with the latest Microsoft guidelines
So that your messages arrive where they belong: in the inbox, not in the spam. Because that’s where trust begins.
Recognizable?
Send a message or schedule an appointment via alta-ict.nl/contact
Need to spar about this? We are happy to think along with you 👇
Reference
¹ https://www.linkedin.com/posts/altaict_crm-website-nieuwsbrief-activity-7326856966243323904-Hcue
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